Creepy (or Brilliant) Advertising Idea of the Day: Women's Thighs
New Zealand retailer Superette and ad agency DDB Group have come up with a pretty ballsy idea for spreading Superette's brand name. They've attached plates indented with the phrase "Short Shorts On Sale Superette" on park benches and bus stops, turning bare legged ladies (or men with wicked short shorts) into walking billboards.
What do you think? Vote below.
VIA Business Insider.