In this video, we learn how to write a mission statement. The mission statement answers the question of what your organization's core purpose is. You will have a great mission statement if you keep it short, memorable, and inspiring. It should also be market focused, knowing who you are serving and what value you are providing. Keep in mind what you want to be remembered for and take that into account when you are writing your mission statement. It should say who you are and be something that...
Are you interested in selling your products at the local Farmers Markets? Many small mom and pop food crafters get started selling their artisan breads, homemade cakes, cookies, pies, biscotti, candy, seasoning mixes or regional barbecue sauces direct to customers who visit local farmers markets and farm stands. What better way to start than with those visiting the local farmers market; a captive audience expecting a wide variety of seasonal fruits and veggies; along with specialty products t...
There are precious gems all around us, you just have to know how to look for them. Watch this video to learn how to use a sluice and goldwheel to separate sapphires and rubies from gravel. Prospecting can be very lucrative!
Focus groups strike fear into the hearts of even the most season marketer, and with good reason. In a world where everything is subject to change based on public opinion, from movie endings, to popcorn flavors, to logo colors, focus groups can make or break a new idea, but it doesn't have to be that way. A focus group is just a way to gather opinions in a vigorous way and can be very useful. Watch this video tutorial to use a focus group to develop and test a new brand name or corporate ident...
This basic video will show you the principle of raising prices, which can be applied to nearly every trade, not just drug selling.
In this tutorial, we learn how to safely buy and sell stocks and shares online. First, go online to your broker and open an account. You can do this through Options Xpress. Now, press on the stock button located at the top. On this page, you will be able to type in the stock symbol, then type in the rest of the information before you place your order. Once you do this, you will have bough a stock in just minutes online! If you want to sell a share, you will do the same process, except underne...
Now, more than ever, many companies rely on using emails to send bits of information around faster than normal. Not only does it save paper, but allows work to get done faster than it ever has. But, if you don't know how to write a proper business email, it can be tricky. That's why this tutorial will show you how to write them so you don't have to worry about a lack of professionalism. Enjoy!
If you're looking to write a memorandum of understanding, this tutorial should be a big help. If you don't know what one is, it;s basically some form of an agreement between two parties that doesn't really imply any kind of legal commitment. It can be used as a contract in certain cases. This is sometimes referred to as a letter of intent. So if this is what you need, check out the video above to find otu exactly what you need to write one. Good luck!
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If you've essentially got no shame, and you're pretty strapped for cash, Brokelyn may have just the solution for you. HowTo sell your underwear online - a quick and dirty way to make a buck.
This how-to video is about gold. Yes, gold! Watch to see how to find gold with a metal detector and without a metal detector in the desert by a dry river bed. See what metal detector to use and how to use them, and how to not use one at all, for prospecting gold in the sandy, dried up, water beds.
Award winning author Susan L. Reid teaches us how to write a great mission statement for your business. 1. First, write your "purpose statement". This answers what your business wants to accomplish and what problem or need your business is trying to address. Simply state the answer to this question. 2. Write your "business statement'. This describes the activities or programs your business must do to support it's purpose. Ask yourself what you are doing to address the need identified in your ...
Broad-based leadership is important to the success of a venture. Though everyone cannot have every skill, it is important to bring together a leadership team that has both a broad and deep set of experiences. Still, people should be hired more because they are passionate about what they do and willing to work hard, than just experiences. Value broad-based leadership & experience.
Not every DIY project is as executable as, say, making a potato gun. Occasionally, we observe a quixotic project that is just plain wonderful. Consider rich guy Philip Anschutz and his eponymous Anschutz Entertainment Group (AEG). His ambition to bring an NFL team to Los Angeles is a Fitzcarraldo-sized DIY project that, if the stars align, might happen in time for the 2016 season.
Entrepreneur Jason Fried is co-founder of 37signals, a successful Chicago-based software and design firm that has doubled its sales every year for the past decade. Although Fried has a degree in finance, making money isn't a skill he picked up in the classroom or a book. Practice makes perfect, and Fried's experience has taught him that excelling at making money is separate from the product or services provided. Understanding the buyer and experimenting with price models are two of Fried's ke...
Recently, buyout talks between Google and Groupon ended with Groupon turning down Google's $6 million offer. But with Amazon backing LivingSocial, should they have? Your guess is as good as mine, but one thing's for sure— Groupon has a great voice, and they're sharing it with the world via their Public Groupon Editorial Manual.
If you like your crab served with a small side of dystopian cryogenics, then you're certain to love this refrigerated live-crab vending machine from Nanjing, China! Newly installed by an area entrepreneur, the automat keeps its crustacean cargo in a state of artificial hibernation until time of purchase.
For a small business, here's a novel advertising idea: cover your building with 120 mounted bicyces, in lieu of a boring old "Bicycle Shop" sign. Amazing picture, taken in Altlandsberg, Germany. Zoom in here.
Using a memorandum of understanding, or MoU or letter of intent, is an important business tool that can help deals or projects in the business world. Many companies and government agencies are known for using MoUs to help with relationships with departments, agencies, and other close partners. Although it's not really thought of as a binding contract, they can have that power with the right words being used.
Sometimes, the most talented people can be the hardest to deal with because of their tendency to dominate the situations that they are involved in. This video features an executive coach outlining strategies for managers to deal with overbearing, domineering employees in a way that utilizes their talents while keeping them from impinging on the productivity of the rest of your team.
There's nothing better than being your own boss some say. If you are ready for the risks and the work, take your passion to the next level and start your own business. Learn how to start your own business with help from this video.
Finding a venue, planning a music tour, promoting a concert and working with other musicians are a couple aspects of touring that are discussed in this free video series that will ensure that your band is ready to hit the road before the tour begins.
Susie Henderson, owner of Auntie's Beads, explains how to be successful in the bead industry. Learn how to make up business cards, get the business name out there, display the product, have the product ready, and how to present the product nicely. Watch this instructional video series and follow along to pick up these great business tips.
The Gopher Haul crew teaches you the 6 deadly marketing mistakes a lawn care operator must try to avoid at all costs.
Even if your business is mostly online and computer related you will need paper, which in other hand will need classifier to be sorted out and easily accessed. The paperless office is as much of a myth as the paperless toilet, so accept it, if you are serious about business, you need paper. Important contracts between customers signed on papers, leaflets, reminders, advert previews, drafts for preview at the table. The paper is always used even in today highly computerized epoch.
In any project management career, there is no such thing as a person who knows everything for each project. Many times, those who got too much confident with their jobs fail because they were not able to make things clear before and during the project implementation.
In the business world, it is always best to have the people you work with. For you to become the best you could give, here are at least 5 tips in using team building tools.
Your company is deciding on starting new projects but there is a lot you need to do to make sure these projects are right for your company and will be financially rewarding to the bottom line. Before you begin you and your project management team will need to go through a Project Evaluation Process.
Project management covers a lot of processes needed for project completion. Among the many functions in managing projects, one of the most important is resource management. It is an aspect of project management which deals with various project management resources like human, materials, equipment and costs.
Most of the time, asking to borrow someone's car will elicit a really long string of excuses. But unlike letting your buddy use your car, which usually gets you nothing more than an empty tank, GM has found a way to make car sharing beneficial for everyone involved. If you're one of the 6 million people who have a GM vehicle that's connected to OnStar, you're in luck: according to an OnStar employee, you can make up to $1,000 a month just by letting other people rent out your car when you're ...
The importance of keyword research is for everyone wanting to create a website. Are you a dog trainer or a golfer? A billiard player or a surfer? Whatever niche you're in or skills you have right now, you can document them and save some for the rainy days. You can create a one-page website or a blog out of it and later on market it to respond to its financial benefits.
A press release should be about news. It should have a sense of urgency about it and grab the reader’s attention from the outset. A good press release must quickly answer the journalist’s immediate questions:
Self-storage may not be a new industry, but it is one that is rapidly reshaping its operations to suit a progressively more modernized customer base. In order to stay competitive with your self-storage facility, you'll need to keep an open mind, embrace current marketing trends, and most importantly, have a well-defined set of marketing goals. Your main focus should revolve around the following points:
When we speak of business cards, the first thing that comes into our minds is a white piece of paper with contact information. This is the traditional design – it’s safe and you can never go wrong. But in these contemporary days, the key to getting the market is by grabbing attention. So why settle for safe? Make custom business cards and start getting noticed.
Warfare strategies have become an inspiration to different marketing professionals, many of them drawing influence from Sun Tzu’s Art of War. This ancient Chinese text provided treaties on how to effectively manage resources, tactical positioning, and timing attacks. It also states that “..if you know your enemies and know yourself, you can win a hundred battles without a single loss”, a basic concept in which you have to always watch your competitor to anticipate his next move.
So, you've got your website set up, but there's something missing. Oh right- you need a PayPayl payment button so that people can easily buy your product. Watch this video to learn how to make your custom own PayPal payment button and put it on your wesbite.
Kickstarter is an incredible community. Post a project, and receive funding from generous backers—if, of course, the project is worthy. And backing projects does not demand complete selflessness. Different pledge levels result in different levels of reciprocation—from a simple thank you to receipt of the actual proposed product upon production. Below, 5 entrepreneurial ventures that might spark your own creativity, or tempt you to pledge.
One of the best ways to increase traffic to your web site is to participate in social media. This video will show you how to optimize your social media posts so that they generate the most interest in your site and attract the most visitors.
Fiverr.com is a website that allows people to offer different services for $5. If you are interested in making some of your unique skills or talents available online for $5, this video explains how to take advantage of Fiverr.com and start earning money online.
Blogging can be a fun way to express yourself by exploring your passions and interests. It can also be lucrative, if you know how to blog and monetize your blog correctly. This video shares a number of strategies for monetizing your blog, so that you can make money online!