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How To: Create professional looking business promotional video

In this video, we learn how to create professional looking business promotional video. To make your video more professional, you can first make your video shorter. The shorter the better, which will get your point across more quickly. Videos should be less than a minute and thirty seconds. If you're using a web cam, don't get too far away from it. If you're using a Flip camera, use a tripod and make sure the light source is coming from in front of you. Natural lighting is also nice. Make sure...

How To: Write a vision statement

In this video, we learn how to write a vision statement. A vision statement answers the question "where" and explains where the organization is headed. The characteristics include future casting. Which include where you will be, what you will create, and how you will move forward. It's clear and "visible" so you should be able to see yourself accomplishing the goal. The team should be able to see your vision too, go big! Be descriptive, by having a vision statement that is a single statement ...

How To: Recruit a great staff for your business

In this video, we learn how to recruit a great staff for your business. When hiring, you want to find someone that has great thinking ability and that you have really good chemistry with. You want to be able to get alone with the person and make sure they have experience. If they are the right person, work with them even if they don't have the experience in the field. Just make sure to keep a list of what your values are and what type of person you want to work for you. As soon as you do this...

How To: Write a values statement

In this tutorial, we learn how to write a values statement. First, you will need to think of five to seven values that are important. Make sure these are more than one word and are shared ideas by everyone. There shouldn't be more than seven values, so everyone can remember them. The point is that everyone has values, find something that everyone has in common and guides your behavior as an organization. It may be in your mission statement, but don't worry about it, think of separate statemen...

How To: Write a mission statement

In this video, we learn how to write a mission statement. The mission statement answers the question of what your organization's core purpose is. You will have a great mission statement if you keep it short, memorable, and inspiring. It should also be market focused, knowing who you are serving and what value you are providing. Keep in mind what you want to be remembered for and take that into account when you are writing your mission statement. It should say who you are and be something that...

How To: Develop a competitive advantage

In this video, we learn how to develop a competitive advantage. A competitive advantage answers the question "what are you best at." You just need to better than your competitors at what you do in delivering value to your customers. Think about why your customers buy products from you. If you have the competitive advantage clearly identified, it will get you the customers that you want and keep the customers that you have. Put the competitive advantage together by thinking about the company n...

How To: Conduct strategic planning retreats

In this video, we learn how to conduct strategic planning retreats. When planning these, you need to make sure you have your priorities planned for the next year. Make sure you choose the right time to go and there are no big changes happening during that time. Pick who is going to go by taking a survey around the company. After you get this figured out, you will need to figure out your agenda. Ask yourself to find out how you are going to get goals accomplished and where you want the company...

How To: Implement a business strategy

In this tutorial, we learn how to implement a business strategy. First, pick out someone that is going to be the strategy manager. After you pick this person, you need to make sure you and that person are communicating the plan. There can be e-mails, meetings, off-site plans, and much more. Don't forget to do this, you want everyone to be on the same page. Also, you need to make sure everyone is accountable for what they are supposed to be doing. You want to meet up with everyone regularly. A...

How To: Safely buy and sell stocks and shares online

In this tutorial, we learn how to safely buy and sell stocks and shares online. First, go online to your broker and open an account. You can do this through Options Xpress. Now, press on the stock button located at the top. On this page, you will be able to type in the stock symbol, then type in the rest of the information before you place your order. Once you do this, you will have bough a stock in just minutes online! If you want to sell a share, you will do the same process, except underne...

How To: Strategically buy stocks in a bear market

In this video we learn how to strategically buy stocks in a bear market. In the last bear market, we were able to buy high quality stocks for a great price. These are great times for value investors to purchase cheap stocks and see their share prices go up as the economy becomes better. You also want the company to rise and become more popular so you are getting more of a return after the stocks that you have bough in the first place. When you do this, you can reinvest after this and get a lo...

How To: Write a press release for local distribution

In this video, we learn how to write a press release for local distribution. First, you need to make sure you have a good headline. This will make people want to read what you have to say or toss it aside. After this, you will need to answer who, what, where, how, why, and what inside of the rest of the release. People want to know all of the details when they read something like this, so give the juicy details that are interesting and leave the boring stuff out. After you have done this, sub...

How To: Develop action plans for your business goals

In this tutorial, we learn how to develop action plans for your business goals with Erica Olsen. First, you want to establish what your goal is and when you can achieve this by. After you do this, you need to develop an action plan for how you can make this happen. Think about all the steps you need to do, then plan out the steps in which you can and will do it. Also, make sure you assign these responsibilities to those who work for you, and give them a deadline so you can have a date you nee...

How To: Manage demanding young employees

A whole new generation, the Millenials as they are somewhat awkwardly called, is entering the workplace and has as a group a different attitude then the previous generation. Many older managers have problems dealing with the younger generation, as they always have. This video offers tips for managers for dealing with Generation Y employees who may seem arrogant and entitled.

How To: Run a silent auction

Have you ever thought of holding a silent auction to raise money for an organization or charity? It's a great and easy way to raise a lot of money in a short time, making it one of the most effective fundraising methods. In this video, you'll learn how to hold and run a silent auction by yourself.

How To: Begin your own blog and make money online

Have you always dreamed about quitting your day job to pursue your true passion in writing about tips on how to bake your famous cupcake pops? Stop dreaming and start doing! Thanks to the prevalence of the internet, blog writing is more popular than ever, and successful bloggers actually make quite a hefty chunk of change doing what they love.

How To: Write an executive summary

An executive summary is one of the most important parts of your business career, because it's the first thing investors will look at. Placed at the beginning of a business plan, the executive summary is the hook that lures investors into wanting to learn more about your business. See how to write one in the best way possible.

How To: Write a great business vision statement

In this Business & Money video tutorial you will learn how to write a great business vision statement. Why is the vision statement important? Because, it provides the inspiration for daily operations and motivation for strategic decisions. Vision and missions statements are different. Vision statement answers the question where is my business going; whereas your mission statement states why your business does exist. Vision statements are future focused and written with the end result in mind....

How To: Use a memorandum of understanding to seal a deal

Using a memorandum of understanding, or MoU or letter of intent, is an important business tool that can help deals or projects in the business world. Many companies and government agencies are known for using MoUs to help with relationships with departments, agencies, and other close partners. Although it's not really thought of as a binding contract, they can have that power with the right words being used.

How To: Use a memorandum of understanding

A memorandum of understanding, or letter of intent, is used as a document that shows an understanding between parties. Although it can be used as a sort of contract, it needs to meet certain standards and wording. This MoU, as it's also referred to, is used amongst businesses and governments agencies. So if you need to figure out how to use a memorandum of understanding, this tutorial will tell you more about it. Good luck, pay attention, and enjoy!

How To: Write a quick memorandum of understanding for work

If you're looking to write a memorandum of understanding, this tutorial should be a big help. If you don't know what one is, it;s basically some form of an agreement between two parties that doesn't really imply any kind of legal commitment. It can be used as a contract in certain cases. This is sometimes referred to as a letter of intent. So if this is what you need, check out the video above to find otu exactly what you need to write one. Good luck!

How To: Improve the performance of an underperforming employee

One of the trickiest parts of being a boss is handling an employee who isn't performing up to their potential. This video features tips from a business consultant on how to handle these situations, focusing on having a conversation with the employee about their performance, handling the situation calmly and effectively. Hopefully, if you follow these tips, then you won't have to take the unwelcome step of firing the employee.

How To: Utilize iPhone "freemium" strategies to profit

With the spread of smartphones and free online games, the "Freemium" model of product distribution and monetization has become prevalent over the last several years. At it's essence, it is handing out software products for free and then allowing customers to pay for in-software services using microtransactions. This video features some businessmen who do business in iPhone apps discussing how they use "Freemium" systems in their apps to make the most money possible while providing great servi...

How To: Approach innovation practically at work

Innovation is a lightning bolt that every company would like to bottle. Doing so in a corporate environment is nearly impossible. This video features a business expert outlining some tips for managing innovation and innovative ideas in your business, nurturing those ideas into profitable new services or products that your business can offer. It includes defining roles for different people involved in the innovation process and what steps to take in the innovation process.

How To: Deal with an attention hogging employee at work

Assigning rewards and punishments in a group-oriented workplace is a tricky business, as either one is very dangerous when misplaced. This video features an executive coach explaining how managers can deal with an employee who tries to take all of the credit for the work that their work does erroneously. It advises you to analyze why the employee feels like they have to take all the credit and also to create a system that does not reward such behavior.

How To: Provide great customer service to your customers

In a bad economic environment, providing a great customer service experience is even more important than normal. Word of that great experience will spread via Twitter and Youtube, helping your business attract buzz without requiring it to spend cash on marketing. This video features a business technology expert explaining how to create a "wow" experience for your customers and use the ability to do so to improve your business.

How To: Improve your company's customer service

If you own your own business, no matter how efficient it is, you probably field complaints from customers. Dealing with these complaints, and using the information therein to improve your company, can be stressful and challenging. This video features a business expert outlining some simple advice for ways that you can improve the efficiency of you customer support process.

How To: Define a business model and use it to improve business

Having cohesive vision for your business and sticking to it is one of the most important parts of growing a successful business. This video features small business owners describing how they were able to develop their businesses by having the vision to focus on profitable aspects of said businesses. This has allowed each of them to flourish as entrepreneurs.

How To: Understand financial statements to improve business

Do you own a small business, but find yourself unable to understand the intricacies of your financial statements? You are not alone. This video features a small business coach explaining some of the intricacies of financial statements. The tips provided here should help you better understand your financial statements and use the information gleaned therein to improve the profitability of your business.

How To: Make money on Twitter

This might sound like a bunch of baloney, but there are ways to make money using different social networking websites like Twitter and Facebook. Although you can't directly make money by tweeting something or commenting on a video, but there are ways to help attract attention to a song or video that can be purchased by people. So in this tutorial, you'll find out how to make money using some helpful tips, on Twitter. Enjoy!

How To: Properly write business e-mails

Now, more than ever, many companies rely on using emails to send bits of information around faster than normal. Not only does it save paper, but allows work to get done faster than it ever has. But, if you don't know how to write a proper business email, it can be tricky. That's why this tutorial will show you how to write them so you don't have to worry about a lack of professionalism. Enjoy!

How To: Evaluate a new product, service, or company name

Chances are, if you're a branding or marketing professional, you've been tasked to come up with a new name for a product, a service, or maybe even a company at some point in your career. Maybe you're trying to come up with a new brand name right now. Well, there are objective measurements for choosing new names, and if you need help figuring these out, watch this video tutorial to learn how to develop a new product or company name that will stand out among your competitors, presented by namin...

How To: Write your own business plan

In this video tutorial, viewers learn how to write their own business plan. This video provides several options for viewers to decide from to write a business plan. Users may choose to purchase a business plan software for $50-$65, take a business plan course for $75-$500 or hire a consultant for $1000,-$5000. Business course plans are usually located at college campuses. It is not recommended to hire a consultant as it is very expensive and you will ne the one giving the consultant the infor...