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Hot Entrepreneurism How-Tos

How To: Use a focus group for new brand name candidates

Focus groups strike fear into the hearts of even the most season marketer, and with good reason. In a world where everything is subject to change based on public opinion, from movie endings, to popcorn flavors, to logo colors, focus groups can make or break a new idea, but it doesn't have to be that way. A focus group is just a way to gather opinions in a vigorous way and can be very useful. Watch this video tutorial to use a focus group to develop and test a new brand name or corporate ident...

How To: Deal with an overbearing, domineering employee

Sometimes, the most talented people can be the hardest to deal with because of their tendency to dominate the situations that they are involved in. This video features an executive coach outlining strategies for managers to deal with overbearing, domineering employees in a way that utilizes their talents while keeping them from impinging on the productivity of the rest of your team.

How To: Define a business model and use it to improve business

Having cohesive vision for your business and sticking to it is one of the most important parts of growing a successful business. This video features small business owners describing how they were able to develop their businesses by having the vision to focus on profitable aspects of said businesses. This has allowed each of them to flourish as entrepreneurs.

How To: Create professional looking business promotional video

In this video, we learn how to create professional looking business promotional video. To make your video more professional, you can first make your video shorter. The shorter the better, which will get your point across more quickly. Videos should be less than a minute and thirty seconds. If you're using a web cam, don't get too far away from it. If you're using a Flip camera, use a tripod and make sure the light source is coming from in front of you. Natural lighting is also nice. Make sure...

How To: Sell at Your Local Farmers Market

Are you interested in selling your products at the local Farmers Markets? Many small mom and pop food crafters get started selling their artisan breads, homemade cakes, cookies, pies, biscotti, candy, seasoning mixes or regional barbecue sauces direct to customers who visit local farmers markets and farm stands. What better way to start than with those visiting the local farmers market; a captive audience expecting a wide variety of seasonal fruits and veggies; along with specialty products t...

How To: Provide great customer service to your customers

In a bad economic environment, providing a great customer service experience is even more important than normal. Word of that great experience will spread via Twitter and Youtube, helping your business attract buzz without requiring it to spend cash on marketing. This video features a business technology expert explaining how to create a "wow" experience for your customers and use the ability to do so to improve your business.

How To: Attend and throw a yard sale

Do you need some extra cash? Is your clutter piling up on you? The perfect summer solution is a how-to on throwing and attending a yard sale. This week we show you how to prep and carry-out a successful yard sale, and show you how to spot a score. A few key points will help you spot the key piece for your wardrobe or next DIY project, whether it involves a yard sale or garage sale or what.

How To: Patent an Idea (Creating and Selling Your Concepts)

Want to know how to patent an idea, but you just don't know how to go about doing it? It doesn't take a lot of money to get a provisional patent. The real thing you want to know is the process of taking an idea that you have all the way up to getting it patent. I will take you through each step from the beginning when you have that great idea all the way to getting your invention marketed.You Need an Idea (Obviously)Your idea doesn't have to be earth changing. It just needs to be something pe...

How To: Write an executive summary

An executive summary is one of the most important parts of your business career, because it's the first thing investors will look at. Placed at the beginning of a business plan, the executive summary is the hook that lures investors into wanting to learn more about your business. See how to write one in the best way possible.

How To: Market a Self Storage Facility

Self-storage may not be a new industry, but it is one that is rapidly reshaping its operations to suit a progressively more modernized customer base. In order to stay competitive with your self-storage facility, you'll need to keep an open mind, embrace current marketing trends, and most importantly, have a well-defined set of marketing goals. Your main focus should revolve around the following points:

How To: Start an online clothing company

This video discusses the basic steps necessary to start an online business. The first thing you need is a name for your business. Keep it simple, easy to spell and remember. Once you have your name, register it with the government. Next, find a good hosting company for your website. He recommends Godaddy.com. Also a good web designer is a necessity. They will meet with you to discuss your ideas, and your website should be ready in about a week.

How To: Write a great mission statement

Award winning author Susan L. Reid teaches us how to write a great mission statement for your business. 1. First, write your "purpose statement". This answers what your business wants to accomplish and what problem or need your business is trying to address. Simply state the answer to this question. 2. Write your "business statement'. This describes the activities or programs your business must do to support it's purpose. Ask yourself what you are doing to address the need identified in your ...

How To: Source products to sell on eBay for beginners

New to eBay? Don't worry, setting up an account and buying and selling doesn't take that much effort at all. Everyone who has an Internet connection has at one point come across eBay, to find the perfect gift for their loved ones, to find the cheapest deals on plasma televisions and computers, or to get rid of their dusty, old record album collection in their web store.

How To: Safely buy and sell stocks and shares online

In this tutorial, we learn how to safely buy and sell stocks and shares online. First, go online to your broker and open an account. You can do this through Options Xpress. Now, press on the stock button located at the top. On this page, you will be able to type in the stock symbol, then type in the rest of the information before you place your order. Once you do this, you will have bough a stock in just minutes online! If you want to sell a share, you will do the same process, except underne...

How To: Write a quick memorandum of understanding for work

If you're looking to write a memorandum of understanding, this tutorial should be a big help. If you don't know what one is, it;s basically some form of an agreement between two parties that doesn't really imply any kind of legal commitment. It can be used as a contract in certain cases. This is sometimes referred to as a letter of intent. So if this is what you need, check out the video above to find otu exactly what you need to write one. Good luck!

How To: Select profitable books to sell on Amazon

Have an Amazon store for yourself? Sell books? Well, you may be wasting your time listing certain books when they'll never sell, but there are some ways to make sure you're listing only the most sellable and profitable books on Amazon.com. Watch this video tutorial to learn how to select profitable books to sell on Amazon, and how to know which books aren't worth it and to avoid.

How To: Provide great customer service on eBay

New to eBay? Don't worry, setting up an account and buying and selling doesn't take that much effort at all. Everyone who has an Internet connection has at one point come across eBay, to find the perfect gift for their loved ones, to find the cheapest deals on plasma televisions and computers, or to get rid of their dusty, old record album collection in their web store.

How To: Use eBay Selling Manager Pro

New to eBay? Don't worry, setting up an account and buying and selling doesn't take that much effort at all. Everyone who has an Internet connection has at one point come across eBay, to find the perfect gift for their loved ones, to find the cheapest deals on plasma televisions and computers, or to get rid of their dusty, old record album collection in their web store.

How To: Value broad-based leadership & experience

Broad-based leadership is important to the success of a venture. Though everyone cannot have every skill, it is important to bring together a leadership team that has both a broad and deep set of experiences. Still, people should be hired more because they are passionate about what they do and willing to work hard, than just experiences. Value broad-based leadership & experience.

How To: Start a handbag business

Eileen Duffy owns her own handbag business and she is here today to show you the steps she took to get to where she is today. If you want to start your own fashion business, then she has some great tips. Of course, the best thing is to start out by going to school and getting some training.

How To: Assemble Classifiers

Even if your business is mostly online and computer related you will need paper, which in other hand will need classifier to be sorted out and easily accessed. The paperless office is as much of a myth as the paperless toilet, so accept it, if you are serious about business, you need paper. Important contracts between customers signed on papers, leaflets, reminders, advert previews, drafts for preview at the table. The paper is always used even in today highly computerized epoch.

How To: Use Project Management Guidebook

In any project management career, there is no such thing as a person who knows everything for each project. Many times, those who got too much confident with their jobs fail because they were not able to make things clear before and during the project implementation.

How To: Pay Off Your Car in Half the Time by Renting It Out with OnStar

Most of the time, asking to borrow someone's car will elicit a really long string of excuses. But unlike letting your buddy use your car, which usually gets you nothing more than an empty tank, GM has found a way to make car sharing beneficial for everyone involved. If you're one of the 6 million people who have a GM vehicle that's connected to OnStar, you're in luck: according to an OnStar employee, you can make up to $1,000 a month just by letting other people rent out your car when you're ...

How To: Do Keyword Research Before Registering a Domain

The importance of keyword research is for everyone wanting to create a website. Are you a dog trainer or a golfer? A billiard player or a surfer? Whatever niche you're in or skills you have right now, you can document them and save some for the rainy days. You can create a one-page website or a blog out of it and later on market it to respond to its financial benefits.

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