Hot Entrepreneurism How-Tos

How To: Use a focus group for new brand name candidates

Focus groups strike fear into the hearts of even the most season marketer, and with good reason. In a world where everything is subject to change based on public opinion, from movie endings, to popcorn flavors, to logo colors, focus groups can make or break a new idea, but it doesn't have to be that way. A focus group is just a way to gather opinions in a vigorous way and can be very useful. Watch this video tutorial to use a focus group to develop and test a new brand name or corporate ident...

How To: Sell your merchandise worldwide on eBay for beginners

New to eBay? Don't worry, setting up an account and buying and selling doesn't take that much effort at all. Everyone who has an Internet connection has at one point come across eBay, to find the perfect gift for their loved ones, to find the cheapest deals on plasma televisions and computers, or to get rid of their dusty, old record album collection in their web store.

How To: Sell at Your Local Farmers Market

Are you interested in selling your products at the local Farmers Markets? Many small mom and pop food crafters get started selling their artisan breads, homemade cakes, cookies, pies, biscotti, candy, seasoning mixes or regional barbecue sauces direct to customers who visit local farmers markets and farm stands. What better way to start than with those visiting the local farmers market; a captive audience expecting a wide variety of seasonal fruits and veggies; along with specialty products t...

How To: Market a Self Storage Facility

Self-storage may not be a new industry, but it is one that is rapidly reshaping its operations to suit a progressively more modernized customer base. In order to stay competitive with your self-storage facility, you'll need to keep an open mind, embrace current marketing trends, and most importantly, have a well-defined set of marketing goals. Your main focus should revolve around the following points:

How To: Source products to sell on eBay for beginners

New to eBay? Don't worry, setting up an account and buying and selling doesn't take that much effort at all. Everyone who has an Internet connection has at one point come across eBay, to find the perfect gift for their loved ones, to find the cheapest deals on plasma televisions and computers, or to get rid of their dusty, old record album collection in their web store.

How To: Create and upload photos to help sell on eBay

New to eBay? Don't worry, setting up an account and buying and selling doesn't take that much effort at all. Everyone who has an Internet connection has at one point come across eBay, to find the perfect gift for their loved ones, to find the cheapest deals on plasma televisions and computers, or to get rid of their dusty, old record album collection in their web store.

How To: Find gold with metal detectors

This how-to video is about gold. Yes, gold! Watch to see how to find gold with metal detectors. You can find gold in the ocean water, on the side of the beach, in the sand, the ground, the iron ore fields, or wherever. See what metal detectors to use and how to use them for prospecting gold.

How To: Evaluate a new product, service, or company name

Chances are, if you're a branding or marketing professional, you've been tasked to come up with a new name for a product, a service, or maybe even a company at some point in your career. Maybe you're trying to come up with a new brand name right now. Well, there are objective measurements for choosing new names, and if you need help figuring these out, watch this video tutorial to learn how to develop a new product or company name that will stand out among your competitors, presented by namin...

How To: Ship merchandise bought on eBay

New to eBay? Don't worry, setting up an account and buying and selling doesn't take that much effort at all. Everyone who has an Internet connection has at one point come across eBay, to find the perfect gift for their loved ones, to find the cheapest deals on plasma televisions and computers, or to get rid of their dusty, old record album collection in their web store.

How To: Patent an Idea (Creating and Selling Your Concepts)

Want to know how to patent an idea, but you just don't know how to go about doing it? It doesn't take a lot of money to get a provisional patent. The real thing you want to know is the process of taking an idea that you have all the way up to getting it patent. I will take you through each step from the beginning when you have that great idea all the way to getting your invention marketed.You Need an Idea (Obviously)Your idea doesn't have to be earth changing. It just needs to be something pe...

How To: Write a great mission statement

Award winning author Susan L. Reid teaches us how to write a great mission statement for your business. 1. First, write your "purpose statement". This answers what your business wants to accomplish and what problem or need your business is trying to address. Simply state the answer to this question. 2. Write your "business statement'. This describes the activities or programs your business must do to support it's purpose. Ask yourself what you are doing to address the need identified in your ...

How To: Safely buy and sell stocks and shares online

In this tutorial, we learn how to safely buy and sell stocks and shares online. First, go online to your broker and open an account. You can do this through Options Xpress. Now, press on the stock button located at the top. On this page, you will be able to type in the stock symbol, then type in the rest of the information before you place your order. Once you do this, you will have bough a stock in just minutes online! If you want to sell a share, you will do the same process, except underne...

How To: Use a memorandum of understanding to seal a deal

Using a memorandum of understanding, or MoU or letter of intent, is an important business tool that can help deals or projects in the business world. Many companies and government agencies are known for using MoUs to help with relationships with departments, agencies, and other close partners. Although it's not really thought of as a binding contract, they can have that power with the right words being used.

How To: Pay Off Your Car in Half the Time by Renting It Out with OnStar

Most of the time, asking to borrow someone's car will elicit a really long string of excuses. But unlike letting your buddy use your car, which usually gets you nothing more than an empty tank, GM has found a way to make car sharing beneficial for everyone involved. If you're one of the 6 million people who have a GM vehicle that's connected to OnStar, you're in luck: according to an OnStar employee, you can make up to $1,000 a month just by letting other people rent out your car when you're ...

How To: Recruit a great staff for your business

In this video, we learn how to recruit a great staff for your business. When hiring, you want to find someone that has great thinking ability and that you have really good chemistry with. You want to be able to get alone with the person and make sure they have experience. If they are the right person, work with them even if they don't have the experience in the field. Just make sure to keep a list of what your values are and what type of person you want to work for you. As soon as you do this...

How To: Implement a business strategy

In this tutorial, we learn how to implement a business strategy. First, pick out someone that is going to be the strategy manager. After you pick this person, you need to make sure you and that person are communicating the plan. There can be e-mails, meetings, off-site plans, and much more. Don't forget to do this, you want everyone to be on the same page. Also, you need to make sure everyone is accountable for what they are supposed to be doing. You want to meet up with everyone regularly. A...

How To: Manage demanding young employees

A whole new generation, the Millenials as they are somewhat awkwardly called, is entering the workplace and has as a group a different attitude then the previous generation. Many older managers have problems dealing with the younger generation, as they always have. This video offers tips for managers for dealing with Generation Y employees who may seem arrogant and entitled.

How To: Use a memorandum of understanding

A memorandum of understanding, or letter of intent, is used as a document that shows an understanding between parties. Although it can be used as a sort of contract, it needs to meet certain standards and wording. This MoU, as it's also referred to, is used amongst businesses and governments agencies. So if you need to figure out how to use a memorandum of understanding, this tutorial will tell you more about it. Good luck, pay attention, and enjoy!

How To: Create and improve an About Me page on eBay

New to eBay? Don't worry, setting up an account and buying and selling doesn't take that much effort at all. Everyone who has an Internet connection has at one point come across eBay, to find the perfect gift for their loved ones, to find the cheapest deals on plasma televisions and computers, or to get rid of their dusty, old record album collection in their web store.

How To: Sell merchandise on eBay for beginners

New to eBay? Don't worry, setting up an account and buying and selling doesn't take that much effort at all. Everyone who has an Internet connection has at one point come across eBay, to find the perfect gift for their loved ones, to find the cheapest deals on plasma televisions and computers, or to get rid of their dusty, old record album collection in their web store.

How To: Be a bodyguard

Bodyguard jobs can lead to an extremely rewarding and exciting career path. Learn to become a bodyguard with tips on training and salary from a professional bodyguard and former Secret Service agent in this free career video series.

How To: Start a handbag business

Eileen Duffy owns her own handbag business and she is here today to show you the steps she took to get to where she is today. If you want to start your own fashion business, then she has some great tips. Of course, the best thing is to start out by going to school and getting some training.

How To: Select profitable books to sell on Amazon

Have an Amazon store for yourself? Sell books? Well, you may be wasting your time listing certain books when they'll never sell, but there are some ways to make sure you're listing only the most sellable and profitable books on Amazon.com. Watch this video tutorial to learn how to select profitable books to sell on Amazon, and how to know which books aren't worth it and to avoid.

How To: Write an executive summary

An executive summary is one of the most important parts of your business career, because it's the first thing investors will look at. Placed at the beginning of a business plan, the executive summary is the hook that lures investors into wanting to learn more about your business. See how to write one in the best way possible.

How To: Deal with an overbearing, domineering employee

Sometimes, the most talented people can be the hardest to deal with because of their tendency to dominate the situations that they are involved in. This video features an executive coach outlining strategies for managers to deal with overbearing, domineering employees in a way that utilizes their talents while keeping them from impinging on the productivity of the rest of your team.

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