Recently, buyout talks between Google and Groupon ended with Groupon turning down Google's $6 million offer. But with Amazon backing LivingSocial, should they have? Your guess is as good as mine, but one thing's for sure— Groupon has a great voice, and they're sharing it with the world via their Public Groupon Editorial Manual.
Your company is deciding on starting new projects but there is a lot you need to do to make sure these projects are right for your company and will be financially rewarding to the bottom line. Before you begin you and your project management team will need to go through a Project Evaluation Process.
Focus groups strike fear into the hearts of even the most season marketer, and with good reason. In a world where everything is subject to change based on public opinion, from movie endings, to popcorn flavors, to logo colors, focus groups can make or break a new idea, but it doesn't have to be that way. A focus group is just a way to gather opinions in a vigorous way and can be very useful. Watch this video tutorial to use a focus group to develop and test a new brand name or corporate ident...
Are you interested in selling your products at the local Farmers Markets? Many small mom and pop food crafters get started selling their artisan breads, homemade cakes, cookies, pies, biscotti, candy, seasoning mixes or regional barbecue sauces direct to customers who visit local farmers markets and farm stands. What better way to start than with those visiting the local farmers market; a captive audience expecting a wide variety of seasonal fruits and veggies; along with specialty products t...
Tim and Kevin meet up/hang out & talk their talk. They discuss buying domain names, choosing business names, starting companies, and selling books by their color. These two entrepreneurs have lots to teach us about selling ideas and making profitable businesses.
Sometimes, the most talented people can be the hardest to deal with because of their tendency to dominate the situations that they are involved in. This video features an executive coach outlining strategies for managers to deal with overbearing, domineering employees in a way that utilizes their talents while keeping them from impinging on the productivity of the rest of your team.
Self-storage may not be a new industry, but it is one that is rapidly reshaping its operations to suit a progressively more modernized customer base. In order to stay competitive with your self-storage facility, you'll need to keep an open mind, embrace current marketing trends, and most importantly, have a well-defined set of marketing goals. Your main focus should revolve around the following points:
In a bad economy, starting your own business is hard, even if you know everything about a business plan. And lots of people have ideas to start a business, but starting a successful business takes more than a good idea, it takes planning.
Susie Henderson, owner of Auntie's Beads, explains how to be successful in the bead industry. Learn how to make up business cards, get the business name out there, display the product, have the product ready, and how to present the product nicely. Watch this instructional video series and follow along to pick up these great business tips.
Want to make money by streaming videos online? Here's three steps to success. Find Good Quality Websites to Submit Videos
There are precious gems all around us, you just have to know how to look for them. Watch this video to learn how to use a sluice and goldwheel to separate sapphires and rubies from gravel. Prospecting can be very lucrative!
This how-to video is about gold. Yes, gold! Watch to see how to find gold with a metal detector and without a metal detector in the desert by a dry river bed. See what metal detector to use and how to use them, and how to not use one at all, for prospecting gold in the sandy, dried up, water beds.
Now, more than ever, many companies rely on using emails to send bits of information around faster than normal. Not only does it save paper, but allows work to get done faster than it ever has. But, if you don't know how to write a proper business email, it can be tricky. That's why this tutorial will show you how to write them so you don't have to worry about a lack of professionalism. Enjoy!
So, you've got your website set up, but there's something missing. Oh right- you need a PayPayl payment button so that people can easily buy your product. Watch this video to learn how to make your custom own PayPal payment button and put it on your wesbite.
There are many opportunities to make money through affiliate marketing online. Some of these opportunities are worth pursuing, others are not. This video explains how to identifiy worthwhile affiliate marketing programs and how to go about setting up your own online business.
Award winning author Susan L. Reid teaches us how to write a great mission statement for your business. 1. First, write your "purpose statement". This answers what your business wants to accomplish and what problem or need your business is trying to address. Simply state the answer to this question. 2. Write your "business statement'. This describes the activities or programs your business must do to support it's purpose. Ask yourself what you are doing to address the need identified in your ...
Have an Amazon store for yourself? Sell books? Well, you may be wasting your time listing certain books when they'll never sell, but there are some ways to make sure you're listing only the most sellable and profitable books on Amazon.com. Watch this video tutorial to learn how to select profitable books to sell on Amazon, and how to know which books aren't worth it and to avoid.
This how-to video is about gold. Yes, gold! Watch to see how to find gold with metal detectors. You can find gold in the ocean water, on the side of the beach, in the sand, the ground, the iron ore fields, or wherever. See what metal detectors to use and how to use them for prospecting gold.
Learn how to be a television news reporter with expert journalism advice from an experienced broadcast journalist in this free television career video series.
In this episode of Gopher Haul you'll learn how to get new customers for your lawn care business and new ways to distribute business flyers.
Even if your business is mostly online and computer related you will need paper, which in other hand will need classifier to be sorted out and easily accessed. The paperless office is as much of a myth as the paperless toilet, so accept it, if you are serious about business, you need paper. Important contracts between customers signed on papers, leaflets, reminders, advert previews, drafts for preview at the table. The paper is always used even in today highly computerized epoch.
In any project management career, there is no such thing as a person who knows everything for each project. Many times, those who got too much confident with their jobs fail because they were not able to make things clear before and during the project implementation.
In the business world, it is always best to have the people you work with. For you to become the best you could give, here are at least 5 tips in using team building tools.
Project management covers a lot of processes needed for project completion. Among the many functions in managing projects, one of the most important is resource management. It is an aspect of project management which deals with various project management resources like human, materials, equipment and costs.
Most of the time, asking to borrow someone's car will elicit a really long string of excuses. But unlike letting your buddy use your car, which usually gets you nothing more than an empty tank, GM has found a way to make car sharing beneficial for everyone involved. If you're one of the 6 million people who have a GM vehicle that's connected to OnStar, you're in luck: according to an OnStar employee, you can make up to $1,000 a month just by letting other people rent out your car when you're ...
The importance of keyword research is for everyone wanting to create a website. Are you a dog trainer or a golfer? A billiard player or a surfer? Whatever niche you're in or skills you have right now, you can document them and save some for the rainy days. You can create a one-page website or a blog out of it and later on market it to respond to its financial benefits.
A press release should be about news. It should have a sense of urgency about it and grab the reader’s attention from the outset. A good press release must quickly answer the journalist’s immediate questions:
When we speak of business cards, the first thing that comes into our minds is a white piece of paper with contact information. This is the traditional design – it’s safe and you can never go wrong. But in these contemporary days, the key to getting the market is by grabbing attention. So why settle for safe? Make custom business cards and start getting noticed.
Warfare strategies have become an inspiration to different marketing professionals, many of them drawing influence from Sun Tzu’s Art of War. This ancient Chinese text provided treaties on how to effectively manage resources, tactical positioning, and timing attacks. It also states that “..if you know your enemies and know yourself, you can win a hundred battles without a single loss”, a basic concept in which you have to always watch your competitor to anticipate his next move.
Not every DIY project is as executable as, say, making a potato gun. Occasionally, we observe a quixotic project that is just plain wonderful. Consider rich guy Philip Anschutz and his eponymous Anschutz Entertainment Group (AEG). His ambition to bring an NFL team to Los Angeles is a Fitzcarraldo-sized DIY project that, if the stars align, might happen in time for the 2016 season.
One of the best ways to increase traffic to your web site is to participate in social media. This video will show you how to optimize your social media posts so that they generate the most interest in your site and attract the most visitors.
Fiverr.com is a website that allows people to offer different services for $5. If you are interested in making some of your unique skills or talents available online for $5, this video explains how to take advantage of Fiverr.com and start earning money online.
Blogging can be a fun way to express yourself by exploring your passions and interests. It can also be lucrative, if you know how to blog and monetize your blog correctly. This video shares a number of strategies for monetizing your blog, so that you can make money online!
Want to know how to patent an idea, but you just don't know how to go about doing it? It doesn't take a lot of money to get a provisional patent. The real thing you want to know is the process of taking an idea that you have all the way up to getting it patent. I will take you through each step from the beginning when you have that great idea all the way to getting your invention marketed.You Need an Idea (Obviously)Your idea doesn't have to be earth changing. It just needs to be something pe...
By adding a squeeze page to your website, you can gather leads and grow the list of interested consumers in your product. Induce visitors and regulars to your website to sign up for a bonus offer, newsletter or other content.
In this video, we learn how to create professional looking business promotional video. To make your video more professional, you can first make your video shorter. The shorter the better, which will get your point across more quickly. Videos should be less than a minute and thirty seconds. If you're using a web cam, don't get too far away from it. If you're using a Flip camera, use a tripod and make sure the light source is coming from in front of you. Natural lighting is also nice. Make sure...
In this video, we learn how to write a vision statement. A vision statement answers the question "where" and explains where the organization is headed. The characteristics include future casting. Which include where you will be, what you will create, and how you will move forward. It's clear and "visible" so you should be able to see yourself accomplishing the goal. The team should be able to see your vision too, go big! Be descriptive, by having a vision statement that is a single statement ...
In this video, we learn how to recruit a great staff for your business. When hiring, you want to find someone that has great thinking ability and that you have really good chemistry with. You want to be able to get alone with the person and make sure they have experience. If they are the right person, work with them even if they don't have the experience in the field. Just make sure to keep a list of what your values are and what type of person you want to work for you. As soon as you do this...
In this tutorial, we learn how to write a values statement. First, you will need to think of five to seven values that are important. Make sure these are more than one word and are shared ideas by everyone. There shouldn't be more than seven values, so everyone can remember them. The point is that everyone has values, find something that everyone has in common and guides your behavior as an organization. It may be in your mission statement, but don't worry about it, think of separate statemen...
In this video, we learn how to write a mission statement. The mission statement answers the question of what your organization's core purpose is. You will have a great mission statement if you keep it short, memorable, and inspiring. It should also be market focused, knowing who you are serving and what value you are providing. Keep in mind what you want to be remembered for and take that into account when you are writing your mission statement. It should say who you are and be something that...